Every
business wants to find the best way to maximize their employees’
productiveness, and in some cases creativity and innovativeness, but one
company seems to have a better (or at least more creative) grasp on how to make
their employees more creative and innovative.
This company is Google.
For
years, Google has been known for its innovative and creative workplaces that
supposedly help encourage creativity and innovation within their company.
The company was even featured in a film
called
The Interview, where viewers
were given a sort of inside look at all the amazing features inside Google’s
buildings (I mean who wouldn’t want to take a nap in the middle of the work day
in a nap pod?).
In Laird D. McLean’s
article, “Organization Culture’s Influence on Creativity and Innovation: A
Review of the Literature and Implications for Human Resource Development,”
McLean states, “Social environment can influence both the level and frequency
of creative behavior,” and that is dependent to some degree upon a company’s
“deeply held assumptions, meaning, and beliefs” and “the manifestation of
practices and patterns of behavior rooted in the assumptions, meaning, and
belief that make up the culture” (or organizational culture and climate defined
by McLean).
McLean also states that
“organic [organizations] [facilitate] greater creativity and innovation,” and
he defines organic organizations as having “fluid organizational design…teams
that form to address new problems and opportunities… and communication flowing
mainly laterally,” while some “centralized decision making [can] enhance…
[implementing] innovations.”
This
organizational culture and climate is what works, because it creates a
“frequency of communication among persons with dissimilar frames” that helps
support creativity and innovation.
The perfect
example of this is Google’s organizational culture and climate, and they have
it down to a science.
If their data
states that employees will be more productive if the manager comes up to them
on the first day and is engaging and welcomes them to the team, then Google
will implement that strategy as explained by Lazlo Bock, the head of Google’s
People Operations Department in a CBS News article written on Google’s unique
workplace.
Google will paint their walls
a certain color if it is proven by their data to help employees. They are
looking to constantly better their work environment for their employees to help
them generate creative thought and implement innovation with greater ease.
From unlimited meals (which had to be
re-implemented due to health issues that arose) to allowing employees to
creatively come up with the design of their own desk and office, Google is
giving employees a certain autonomy that allows individuals to intrinsically
motivate themselves to be more creative, productive, and innovative
employees.
Employees can have standing
desks or treadmills that allow them to walk and work (both are supposedly
beneficial to employees’ health while working), and they also create creative
meeting rooms that are designed like pubs or diners or any variety of locations
as Google has seen that these help encourage creative and innovative behavior
in their employees.
It has created such
a unique and exciting work environment that employees such as Allison Mooney,
who was interviewed for a New York Times article on Google’s work environment,
seem to be so excited to be at work that they even end up there on their days
off.
Maybe this is why Google was rated
the number one best place to work by Forbes, and why they are such a successful
technology company.
http://www.forbes.com/sites/kathryndill/2014/12/10/the-best-places-to-work-in-2015/
http://www.cbsnews.com/news/inside-google-workplaces-from-perks-to-nap-pods/
http://www.nytimes.com/2013/03/16/business/at-google-a-place-to-work-and-play.html?_r=0
McLean, Laird D. “Organization Culture’s Influence on Creativity and Innovation: A Review of the Literature and Implications for Human Resource Development."
Who wouldn't want to work at Google? I personally love that Google focuses on corporate wellness to promote creativity. Corporate wellness is growing in popularity in many small and large businesses as a way to encourage holistic health to ultimately produce more efficiently or creatively. In class we have explored mental health and creativity, and although there was no direct tie between the two, the two often coexist. This idea suggests otherwise. Corporate wellness suggests that if employees are healthier physically, mentally, and emotionally, they will be better employees. I personally believe Google is a trendsetter for this concept and it will only continue to spread among companies.
ReplyDeleteHowever, the studies to support this is very subjective. "Google will paint their walls a certain color if it is proven by their data to help employees." How is this measured? The walls help employees how? This statistics may look great at face value, but they can also be easily discredited. Do they help efficiency? Creativity? Personal well-being? They are variables and are not consistent, but they can also be researched further for better statistics.