Jeremy
Scott is an American born fashion designer and creative director of the Italian
House of Moschino. He is most known for his collaboration with Adidas footwear
and the Moschino brand. Many other know Jeremy Scott as the collaborative
designer for artists such as Katy Perry, Rihanna and k-pop star 2NE1. He is
quoted to be the first designer to "pull the two worlds of high fashion
together with this ultimate pop/ commercial/ world-renowned music".
Jeremy
Scott is known to be influenced by music in his creative process. He states
that music “ is part of the whole creative process of fashion”, underlining how
the juxtapositions are what he likes to focus on. He explains how " this
idea of things that don't normally go together, or we find unexpected together
or something that has this twist-- that's what excites... and inspires" his
creative process. He also explains how he pulls the significant elements of his
life when he is designing a new line. This explains his first show after
signing with Italian house of Moschino. His line was mainly about McDonalds
fast food label. He explained that he chose this overarching theme to embrace
the fast fashion element as well as his attempt to convey joy that McDonalds
has on many people's everyday life.
Jeremy
Scott did not automatically start as a big C creative. He had his fair share of
hustling in the fashion industry moving to Paris after graduating from Pratt
Institute in fashion design. He started from sleeping in the metro from time to
time until given the opportunity to present his works. Without much luck he decided to create and
launch his own brand. But he managed to cement his reputation in the fashion
industry as a "cult label" and as a way of protesting, ultimately landing him the spot of creative director for Moschino. His fame in
Asia is especially prominent, it's as though he has built himself an empire, selling out
almost instantly after a new line is introduced.
https://www.theguardian.com/fashion/2014/sep/14/jeremy-scott-fashion-designer-moschino
https://www.billboard.com/articles/columns/the-hook/482512/jeremy-scott-behind-the-seams
https://en.wikipedia.org/wiki/Jeremy_Scott#Early_life_and_education
https://www.tumblr.com/search/2ne1%20jeremy%20scott
https://www.vanityteen.com/jeremy-scott-a-great-fashion-designer/
https://www.theguardian.com/fashion/gallery/2014/feb/21/jeremy-scotts-debut-runway-collection-moschino-pictures-spongebob-squarepants